Long Live Longlong
Process
Introducing Long Long, a vibrant Chinese restaurant that mixes street food vibes with mythical charm, inspired by the Year of the Dragon. In Chinese, "Long" means dragon. 2024 is the Year of the Dragon on the Chinese calendar. In Chinese culture, the dragon represents power, nobility, and success. People born under this sign are often seen as charismatic and lucky. As the restaurant's mascot, the dragon embodies the spirit—a place with a bold identity serving tasty, generous dishes. The unique vibe isn't just in how the place looks but also in its feel, making dining at Long Long an exciting experience for all your senses. Join Long Long for a taste of tradition mixed with a touch of enchantment.
Services
Art direction
Naming and Tone of voice
Space Design
