Garage Band

Visual identity for 'Garage Band', a group show at HATCH exploring tradition and progress. Art direction by Studio Indice, design by Emma Poupy, and strategy and project management by Marine Aubenas.
Visual identity for 'Garage Band', a group show at HATCH exploring tradition and progress. Art direction by Studio Indice, design by Emma Poupy, and strategy and project management by Marine Aubenas.
Visual identity for 'Garage Band', a group show at HATCH exploring tradition and progress. Art direction by Studio Indice, design by Emma Poupy, and strategy and project management by Marine Aubenas.

Process

Special assets were crafted for the group show organized by HATCH, which focuses on the concept of trace and the imprint we will leave behind. Called 'Garage Band', the exhibition deeply explores the interplay between tradition and progress. Artists such as Maria Appleton, Dalia Baassiri, Kara Chin, Nicolas Faubert & Gabriel Moraes Aquino, Léo Fourdrinier, Felipe Romero Beltrán, and Romain Vicari delve into the idea of an "archeology of the future," contemplating utopia and political ideals Through diverse mediums like installations, sculpture, photography, and video, they reveal the tension between the inherent conflict of invasive industrial landscapes in which nature and humans attempt to survive, and the grace of the possible that inhabits the present moment, all the more precious because of its frail and ephemeral nature.

Services

Poster

Digital Content

Visual identity for 'Garage Band', a group show at HATCH exploring tradition and progress. Art direction by Studio Indice, design by Emma Poupy, and strategy and project management by Marine Aubenas.
Visual identity for 'Garage Band', a group show at HATCH exploring tradition and progress. Art direction by Studio Indice, design by Emma Poupy, and strategy and project management by Marine Aubenas.
Visual identity for 'Garage Band', a group show at HATCH exploring tradition and progress. Art direction by Studio Indice, design by Emma Poupy, and strategy and project management by Marine Aubenas.
Visual identity for 'Garage Band', a group show at HATCH exploring tradition and progress. Art direction by Studio Indice, design by Emma Poupy, and strategy and project management by Marine Aubenas.

Emma Poupy et Marine Aubenas sont les fondatrices de Studio Indice, un studio de création basé à Paris, spécialisé en direction artistique, identité visuelle et stratégie de marque. Avec une expertise en design graphique, typographie et photographie, elles accompagnent des marques et entreprises dans la création d’une communication impactante et intemporelle.


Studio Indice conçoit des identités visuelles uniques, du branding à la charte graphique, en passant par la création de logos, la direction artistique de shootings photo et la conception d’univers visuels cohérents. Emma Poupy, directrice artistique, et Marine Aubenas, stratégiste et rédactrice, combinent créativité et stratégie pour construire des marques fortes et distinctives.


Emma Poupy and Marine Aubenas are the founders of Studio Indice, a creative studio based in Paris specializing in art direction, visual identity, and brand strategy. With expertise in graphic design, typography, and photography, they help brands and businesses create impactful and timeless communication.

Studio Indice develops unique visual identities, from branding to graphic guidelines, logo design, art direction for photo shoots, and cohesive visual storytelling.


Emma Poupy, art director, and Marine Aubenas, strategist and copywriter, combine creativity and strategy to build strong and distinctive brands.


For collaborations, projects, or creative consulting, contact Studio Indice.